Privacy Policy

Rooftop Heroes LLC ("Rooftop Heroes," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, submit a service request, or communicate with us — including via SMS text message.

By using our website or submitting a contact form, you agree to the practices described in this policy.

1. Information We Collect

Information You Provide Directly

• Name, phone number, email address, and property address
• Service type, project notes, and other details submitted through our contact or quote forms
• SMS consent status and timestamp recorded at the time of form submission
• Communications you send to us via phone, text, email, or our website

Information Collected Automatically

• IP address and approximate geographic location
• Browser type, device type, and operating system
• Pages visited, time on site, and referring URLs
• Cookies and similar tracking technologies (see Section 7)

Information from Third-Party Tools

Our website uses third-party widgets including a roofing quote tool (Roofle) and a roof visualizer (Owens Corning). If you interact with these tools and submit your information within them, those providers may independently collect and process your data under their own privacy policies.

2. How We Use Your Information

We use the information we collect to:

• Respond to your service request and schedule inspections or appointments
• Send you SMS messages related to your active roofing service request (see Section 3)
• Provide estimates, project status updates, and customer support
• Maintain records of your consent and communications for compliance purposes
• Improve our website, services, and customer experience
• Comply with legal obligations

3. SMS Text Messaging

Rooftop Heroes LLC uses SMS (text message) communications exclusively for transactional, service-related purposes. We only send SMS messages after you have provided express written consent.

What we send via SMS

• Service request confirmations
• Inspection scheduling and appointment reminders
• Estimate delivery notifications
• Project status updates
• Customer support responses related to your active job

What we never send via SMS

• Promotional or marketing messages
• Advertising or sales solicitations
• Messages to numbers that have opted out

How to opt out

Reply STOP to any SMS message at any time to opt out. You will receive one final confirmation message and no further SMS messages will be sent. Reply HELP for assistance.

SMS data sharing

No mobile information (including phone numbers collected for SMS consent) will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing with subcontractors in support of your active service request is permitted. All other use-case categories exclude text messaging originator opt-in data and consent.

4. How We Share Your Information

We do not sell your personal information. We may share your information only in these limited circumstances:

• Service providers: Vendors who help us operate our business (e.g., CRM software, scheduling tools, payment processors) under contractual confidentiality obligations
• Legal compliance: When required by law, court order, or government authority
• Business transfers: In connection with a merger, acquisition, or sale of assets, with notice provided to affected individuals
• Safety: To protect the rights, property, or safety of Rooftop Heroes, our customers, or others

5. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this policy, including maintaining records of SMS consent for compliance with telecommunications regulations. Consent records are retained for a minimum of 4 years. You may request deletion of your data by contacting us (see Section 9).

6. Data Security

We implement reasonable technical and organizational safeguards to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to contact us promptly if you believe your information has been compromised.

7. Cookies and Tracking

Our website may use cookies and similar technologies to improve your experience and analyze site traffic. You can control cookie preferences through your browser settings. Note that disabling cookies may affect certain website features. We do not use tracking technologies for cross-site behavioral advertising.

8. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected information from a child under 18, we will delete it promptly.

9. Your Rights and Choices

Depending on your location, you may have the right to:

• Access, correct, or delete the personal information we hold about you
• Opt out of SMS communications at any time by replying STOP
• Request a copy of your SMS consent record
• Lodge a complaint with a supervisory authority

To exercise any of these rights, contact us using the information in Section 10.

10. Contact Us

If you have questions about this Privacy Policy or how we handle your personal information, please contact us:

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will revise the "Last updated" date at the top of this page. We encourage you to review this policy periodically. Continued use of our website or services after changes are posted constitutes your acceptance of the updated policy.